ARTICLES

Seasonality plays a significant role in promoting nutra offers, as consumer needs and interests shift depending on the time of year and geographic location. Let's explore seasonal demand patterns for nutra products in countries like the Philippines, Morocco, Ghana, and Peru, and analyze consumer preferences across these regions. Seasonal trends in nutra offers by country 1. Philippines Rainy season (June – November):– Cold and immune-boosting supplements.The high humidity and frequent rain increase the spread of colds and flu, driving demand for vitamins and immune-supporting products. Dry season (December – May):– Weight loss and detox products.With summer and beach season approaching,...

24 марта, 2025

​In traffic arbitrage, the correct selection of words that capture attention, evoke emotions, and motivate users to take targeted actions plays a crucial role. Such words are called triggers—they enhance the impact of advertising messages, increase conversion rates, and contribute to a higher number of leads. Let's explore which words and phrases work best in arbitrage creatives.​ The 5 most powerful trigger words in marketing There are certain words that are especially effective in advertising because they directly influence consumers' subconscious. They are widely used in creative headlines, email newsletters, landing pages, and other advertising formats:​ You – Personalization creates...

21 марта, 2025

In today's world, dietary supplements (supplements) have become an integral part of many people's daily lives. However, attitudes toward them vary significantly across different regions, reflecting cultural, economic, and social factors. Let's explore how supplements are perceived in the USA, Europe, and Asia, backed by statistical data and real-world examples. USA: Leadership in consumption and production The United States is one of the world's largest producers and consumers of dietary supplements. Approximately 81% of Americans regularly take supplements, highlighting how deeply these products have penetrated the country's health and wellness culture. The U.S. supplement market accounts for 35% of global...

13 марта, 2025

Just a few years ago, the weight loss industry revolved around dietary supplements, protein shakes, and fat-burning pills. However, with the emergence of injectable drugs like Wegovy (semaglutide) and Mounjaro (tirzepatide), the market has shifted dramatically. These new medications promise not just to support metabolism but to actually reduce weight by influencing hormonal balance. In this article, we’ll explore how these drugs work, whether they can replace the nutra segment, and which markets still trust traditional nutraceuticals more. How do Wegovy and Mounjaro Work? Both drugs belong to the GLP-1 agonist class, substances that impact insulin levels, appetite, and metabolism:...

10 марта, 2025

Nutra arbitrage in 2025 is not the same as in 2023-2024. Facebook and Google continue to tighten their policies, TikTok is making moderation more complex, and native networks are introducing new rules. But nutra offers haven’t disappeared—top arbitrageurs are simply adapting their strategies. In this article, we’ll break down the new restrictions, workaround strategies, and up-to-date numbers on conversions, bans, and bids. Facebook Ads: more bans, harder cloaking What’s changed? It’s become harder to bypass moderation—algorithms are better at detecting cloaking and have introduced AI moderation. Stricter rules for dietary supplements—Facebook now requires clear proof of product effectiveness (certificates, clinical...

14 февраля, 2025

Effective traffic tracking is the key to successful arbitrage, as it allows you to analyze data, optimize campaigns, and increase profits. In this article, we will review five tracking tools that will help you boost your ROI and achieve better results in traffic arbitrage. 1. Voluum Voluum is one of the most popular trackers among arbitrageurs. This tool stands out for its high performance and extensive analytical capabilities. Key advantages: Supports all types of traffic (push, native, pop-up, etc.). Detailed analytics with various metrics: CR, CTR, EPC. Process automation through integration with advertising platforms. User-friendly interface with customizable reports. Mobile...

7 февраля, 2025