Seasonality of weight loss – a myth. Why weight loss is relevant all year round

When it comes to weight loss, many marketers and advertisers focus on seasonal peaks like spring and summer. It seems...

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Seasonality of weight loss – a myth. Why weight loss is relevant all year round

When it comes to weight loss, many marketers and advertisers focus on seasonal peaks like spring and summer. It seems logical: people want to prepare their bodies for the beach season. But what if I told you that the seasonality of weight loss is a myth? In this article, we'll explore why weight loss offers can be effectively promoted year-round and which regions with "eternal summer" make this especially relevant. Why is the seasonality of weight loss an outdated concept? The initial notion of weight loss seasonality is tied to people living in countries with cold winters being less active...

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Who is your main competitor in the world of affiliate management?

When it comes to competition in affiliate management, the first thought is usually about other managers, companies, or partners offering similar programs and products. We tend to think that our competitors are those in the same market, the same niche, offering similar terms and fighting for the attention of the same partners. But let’s pause for a moment: what if your true competition isn't someone "out there" but something much closer? Your biggest competitor is... yourself! Yes, it sounds surprising, but it’s true. In affiliate management, the biggest challenge may not be another person or company; it may be your...

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Unpacking the geography of Gana

Affiliate marketing in Ghana, especially in the nutraceutical products sector, is showing significant growth. This is linked to increased attention to health, particularly the prevention and treatment of chronic diseases such as hypertension. In this context, special attention is given to products aimed at normalizing blood pressure, such as the drug Neocardia, which is becoming increasingly popular amid the growing number of people suffering from hypertension. According to the World Health Organization (WHO), Ghana has one of the highest rates of cardiovascular diseases. A 2019 study revealed that about 40% of the population aged 30 to 79 suffers from hypertension....

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How to drive traffic for joint supplements without losing money

In the affiliate marketing space, working with health-related offers, particularly in the joint health niche, is one of the most stable and profitable avenues. In the Philippines, the market for wellness products is steadily growing, making it an attractive country for affiliates specializing in joint health offers. Let's break down the key aspects that will help you drive profitable traffic to these offers. Understand your geo First and foremost, you need to know who you're dealing with. The Philippines is a country with a significant older population that often suffers from joint problems. People here trust doctors’ advice but are...

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The Myth of Africa: Why Being Large is No Longer Trendy

Africa is a continent with immense cultural diversity. When it comes to beauty ideals, perceptions can vary from region to region, tribe to tribe. But like everything in this world, standards are constantly evolving. What was once considered the norm and even a symbol of wealth is now becoming a thing of the past. Let’s explore how body perception has changed in Africa and how to promote weight loss offers in this evolving world. Historical Roots: Fat Means Wealth When we talk about Africa, many people imagine a full-figured woman with voluptuous curves, symbolizing “Mother Africa.” In some cultures, this...

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Not only Speak English, bro

When it comes to choosing a language of communication, especially among the youth, the Philippines is a country of contrasts. The Philippines has long been one of the most English-speaking countries in Asia. Many older generations still take pride in their knowledge of English and see it as a status symbol. But here's a surprise: modern youth increasingly prefer their native Tagalog (more specifically, Filipino) over English. And this is not just a whim or a trendy shift — there are cultural and social factors behind it. Let’s dive into why this is happening and how it affects affiliate marketing....